At Beetroot.C, we are more than brand consultants—we are cultural interpreters and experience builders.
Rooted in a holistic, cultural, and multi-sensory approach, we design brand ecosystems that spark authentic connections. Whether through tea rituals, community spaces, or product innovation, our work always returns to one truth:
The harmony of experience creates lasting brands.
Know more about us
Our Vision
To be the partner who lead businesses build brands that people don’t just see—but truly feel, across all senses.
Our Mission
At Beetroot.C, we blend strategy with sensory design to bring brands to life. Our mission is simple:
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Holistic Thinking: Integrating business, culture, and design.
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Multi-sensory Branding: Designing touchpoints that engage sight, sound, taste, touch, and memory.
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Cultural Insight: Building relevance by respecting traditions and shaping modern lifestyles.
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Experiential Impact: Turning every brand into a living experience people want to return to.
What we offer
Brand building and consulting
We partner with you as strategic advisors—guiding your brand from vision to execution. Through cultural insight, sensory strategy, and market positioning, we help you build a brand that thrives with clarity and confidence.
Fengshui Logo & Identity
More than design, our identities are built in harmony with Fengshui principles—bringing balance, prosperity, and cultural depth into your brand’s DNA.
We craft holistic brand experiences that connect across all five senses. From digital platforms to physical spaces, we ensure every touchpoint resonates and strengthens loyalty.
Customer Experience Design
Tea is our cultural lens for building empathy and storytelling. We use rituals, education, and sensory experiences around tea to create meaningful connections that enrich your brand journey.
Tea as a Brand Experience
Tea Education & Community Engagement
Through T'IN, we provide educational programs, workshops, and tasting sessions that deepen the appreciation for tea and its culture. These sessions are designed to inspire tea enthusiasts, hospitality professionals, and newcomers alike, fostering a community of learning and shared passion for tea.
Sustainable & Ethical Sourcing
Beetroot Dot C is committed to sourcing teas and ingredients ethically and sustainably. Our partnerships with tea growers prioritize environmentally friendly farming practices, ensuring our products support both the well-being of our customers and the planet.
Community-Centric Experiences
We believe in giving back to the community and fostering connections. Beetroot Dot C organizes and supports initiatives that promote creativity, inspiration, and well-being. From hosting community tea events to supporting local wellness workshops, we aim to build a space where people can connect, learn, and grow together.
Our Sharing
Why rush into a whole new lifestyle overnight for better health? At Beetroot Dot C, we believe in gradual, sustainable changes that lead to lasting wellness. Our journey has been one of discovery, as we've explored, experimented, and refined our approach to well-being. Through our brands, T'IN and Toors, we aim to share this journey with you, offering insights, stories, and strategies that inspire balanced living. Join us as we grow together, embracing wellness in a way that's practical, enjoyable, and transformative!
